Our jobs as music educators, sadly, MUST include the ability to persuasively and passionately make the case in our communities that group singing opportunities are crucial. That includes keeping choirs in our churches and in our schools and community organizations. It includes having conversations with local leaders, fundraising and more. But, what makes or breaks those conversations is OUR ability to make that case air tight. Tom Metzger joins me to brainstorm and think through what happens in society when we have LESS people singing, and how we can explain it to people in more effective ways. Tom draws on his perspective as a computer scientist and choral singing enthusiast who works with choral organizations behind the scenes with the “business” side of choir. Tune in for this conversation, and TOOL UP for the Advocacy fight, because it never ends.